Surviving your first associate/potential partner is fraught with hundreds of twists and turns. One of the easiest ways to avoid these pitfalls that lead to failed associateships 93% of the time is to begin with the end in mind. I am actually writing this article as a way to discuss what I see in many offices, but to mainly help an Endo practice ...
Read MoreA while back I wrote an article called “Patients are Talking” which made the argument that your numbers of direct referrals and case acceptance success were a measure of whether or not you were meeting your patients needs. I have not found one dentist that could accurately give me these two benchmarks. This tells me that maybe they are not ...
Read MoreI want to encourage each of you to approach marketing with as much focus and energy as you do other parts of your business. Across the nation, dentists are slacking off when it comes to our marketing. It seems we don’t understand that our marketing is an investment in our practices. In order to grow our businesses and grow our practices more ...
Read MoreHundreds of doctors have already read The Super General Dental Practice and have begun the process of becoming the dental practice they always wanted to be. One of the comments that I have gotten is that some doctors don’t want or can’t conceive of a practice like I had for over 34 years because of the size and number of new patients. Let me ...
Read MoreIt seems that in a sense we need to go back to the future. I would like to revisit a core strategy that we lay out for all of our coaching clients. As the years pass, it seems like more and more doctors leave behind the notion of controlling their overhead. It’s as if they think that a 50-60% overhead is a myth perpetrated by old dentists in a ...
Read MoreMost ailing organizations have developed a functional blindness to their own defects. They are not suffering because they cannot resolve their problems but because they cannot see their problems. John Gardner I find that far too often as a consultant that I end up teaching management as if it were leadership because you can’t really ...
Read MoreChristmas and grandkids reminded me of days gone by when on Christmas Eve (usually some time past midnight) I would finally resort to reading the disclaimer on the box of some toy I was struggling to assemble that said: “Some Assembly Required”. By this point, I’m tired and know that in less than 6 hours my kids will be knocking on the ...
Read MoreNear the end of every year, I get a lot of calls about patient reactivation. Last month was definitely not an exception. Everyone wants to know what they should do, how to do it, and what to say. First of all, reactivation may be one of the most difficult systems to implement while at the same time being the most important. Take a moment and think ...
Read MoreOn the wall of my grandkids room is a plaque called the Cowboy’s Creed. While short, it probably embodies every tenet that a leader should strive for. Hope you enjoy it. It might even take the place of a policy manual. (MPA) 1. Live each day with courage. 2. Take pride in your work. 3. Always ...
Read MoreLegendary football coach Vince Lombardi, when asked how he motivated his players, replied: “My job isn’t motivating my players. My job is keeping 11 motivated players on the field at all times”. From doctors, I constantly hear that they can’t find or keep good staff. From staff I hear all of the complaints about the doctor and ...
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