Allow me to distill the benefits of a Purpose Driven Practice into four short thoughts. When I was young, I loved to play with a magnifying glass. On a sunny day you could focus the lens on a piece of tissue paper and it would magically erupt in flames. However, it would only work if you would move the magnifying glass ...
Read MoreEvery practice goes thru a cycle of growth, plateau, slow down, and sell out. The time varies from doctor to doctor. The trick is to stimulate growth while preserving core (purpose). In looking at more than a thousand practices, I’ve seen a definite trend. Every practice will hit a plateau at a certain dollar amount per month (often ...
Read MoreDoctor leadership is often either the last skill to be developed or it is completely ignored. Dentistry, by its very nature, has created systems to attract academics to its ranks. Not those who are actually skilled at business or especially adept at dealing with people or even good with their hands. We had to make the grades to enter Dental ...
Read MoreOver and over again you’ve heard me say that “a Dental Practice is just a small consumer driven business”. As such, nothing happens unless the patient (consumer) says yes. If you consistently see the back of people’s heads as they move on down the street to the next dentist on the block, you’re missing an important ingredient. ...
Read MoreI was speaking to a senior doctor who had just begun our “Trial Partnership” strategy. The young associate had just started a month or so back and was slowly getting better. Somewhere in the conversation he mentioned that last year at this time he was producing about $80,000 on four days per week for the month without an associate, when ...
Read MoreTHE SUPER “GENERAL” DENTAL PRACTICE Nothing stays the same. There are always game changers and evolving situations. This is true even in Dentistry. The problem is that most of us are not seeing it: We can’t see the forest for the trees, or we are just too close to the problem to properly assess the ...
Read MoreThere are 86,400 seconds in a day. You have 3 seconds to capture the mind of a potential client and convert him or her into a patient. The average dental practice attracts 25 new patients a month. That means you have about 75 seconds to inspire those 25 potential clients in order to pay your bills and take some profit home. The opposite is ...
Read MoreWith an irrepressible smile and athletic presence, his laughter reverberates through the hallway of his practice. At a passing glance you might assume Dr. Barry Bartusiak has life by the horns, but the truth is that even at his relatively young age of 49, he has been in some serious fights with life. He survived each round, but hasn’t always ...
Read MoreBuyer/Seller Perspectives: Everything affects the value and sell-ability of your practice. This will be the start of several articles covering how to make your practice worth more while lowering overhead and increasing profitability while incorporating a practice strategy that will guarantee unlimited growth for decades to come. Today’s ...
Read MoreNETMA stands for Nobody Ever Tells Me Anything. I decided to take a couple of questions that I have gotten this month and give you the answers that I shared with the doctors. Both questions were asked about a marginal employee that needed to be replaced. One was from a younger dentist in a start-up practice and the other came from a 55+ year ...
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