One of the most important traits of highly “effective” dentists is learning how to delegate. As I visit and talk to dentists around the country, I find a common consistent trend: Doctors find it difficult to let go and delegate all they can within the letter of the law. Surely we can all agree that having the ability to do less while ...
Read MoreRunning late can be a virus that infects and destroys every system in your office. It can negate all the money you spent on marketing and the goodwill with patients that took years to put in place. Running late is a super-sized no-no. I will assume that you are not just sneaking away to speak on the phone, so here are a few reasons why offices run ...
Read MoreFollowing a recent article on “Standard of Care and Informed Consent” published in The Profitable Dentist Magazine, I received several emails about what a post-op instruction should look like. I was surprised by the fact that the general population of dentists thought they only had to have informed consent or post-op instructions for what they ...
Read MoreResponse time is calculated by reaction time plus movement time. In other words, your response time is determined by the time it takes you to notice an “alarm” going off (problem, decision you need to make, or strategy you need to incorporate), to the time that you are able to take action to address whatever triggered the alarm. In general, ...
Read MoreWe market, we look for referrals, but we forget what really pushes the tipping point of becoming a new patient in our practice. Many of us attribute our new patients to a marketing campaign or our Internet presence. While that is part of it, the real reason people choose you is more fundamental, and actually requires two important actions to ...
Read MoreThere are certain characteristics that we all should have, and every doctor that has created The Super General Dental Practice (SGDP) already has. Because all things begin with a thought, allow me to paint a picture of what you will become if you decide to build the SGDP. Keep in mind that the Super General Dental Practice has nothing to do with ...
Read MoreThis will be a little different from any article or blog I have ever written. I am about to ask you to do something. It’s time for the silent majority of those doctors who never speak up, never rock the boat, and would never look for an advantage to stand up and do something about this. Just like in the movie Network, where Howard Beale (Peter ...
Read MoreDental care is obviously an important and necessary service in the United States and around the world. If you’re a dentist with your own practice, you likely got into the field in order to help people with something vital to their success — their smiles. However, managing a dental practice, which can include everything from coming up with ...
Read MoreFollowing the thought that “Everything is Marketing”, let me suggest that your office “stinks”. Every person that enters your office for the first time is “five sensing” your practice. They are subconsciously comparing what they see, feel, hear, taste, and SMELL to any and every other practice they have ever visited. Let’s think of ...
Read MoreQUESTION (via email) Hi Mike, Just wanted some frank opinion on ________ (Front Desk) She is highly compensated and beginning to push back a bit on moving forward. She is complaining of too much work and not enough time. Stated she had to come in extra to catch up, then cancelled out of coming in at last minute leaving office with no coverage ...
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