You fill in the blank: Do better, produce more, keep our overhead down, etc. I guess I should say the top five “excuses” for not doing _____________. It seems that a lot of us spend more of our time avoiding doing what we should, rather than getting it right the first time. I’m guilty and you are too. We tend to “justify” our actions ...
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This is just a little bit of history … Seems like cars have always had radios, but they didn’t. Here’s the true story: One evening, in 1929, two young men named William Lear and Elmer Wavering drove their girlfriends to a lookout point high above the Mississippi River town of Quincy, Illinois, to watch the sunset. It was a romantic ...
Read More(Homographs are words of like spelling but with more than one meaning. A homograph that is also pronounced differently is a heteronym.) I think a retired English teacher was bored…THIS IS GREAT! Read all the way to the end…………….. This took a lot of work to put together! 1) The bandage was wound around the wound. 2) The ...
Read MoreColgate has created a very ingenious advertising campaign to promote their dental floss, but before I explain to you the main detail of these images, I will let you appreciate them quietly. Alright, now that you had time to quietly observe the images, in the first one you will now notice that she has one finger too many in her hand, in the ...
Read More(Note: I can’t remember who sent this to me or where I might have read it. If it interests you, be sure to click the hyperlink in the last paragraph to read more. MG) In recent years, dentists have found safety in numbers. Group practices, (defined by the American Dental Association as having 5 or more dentists), are rapidly increasing, while ...
Read MoreJon Gordon’s weekly newsletter was titled: The Best Advice I’ve Ever Heard. This was a quote from Dr. James Gills, in his late fifties, who was able to complete a double triathlon six times. He said, “I’ve learned to talk to myself instead of listening to myself.” He continued, “If I listen to myself I hear all the reasons why I should ...
Read MoreWhile speaking before a group in New Orleans, I was asked several questions and fielded even more comments about “care to share” programs and how they were illegal or a waste of time. I wanted to take the time and dissect this great internal/external outreach program. Just the Facts: Generally the care to share programs we have seen and ...
Read MoreSurviving your first associate/potential partner is fraught with hundreds of twists and turns. One of the easiest ways to avoid these pitfalls that lead to failed associateships 93% of the time is to begin with the end in mind. I am actually writing this article as a way to discuss what I see in many offices, but to mainly help an Endo practice ...
Read MoreA while back I wrote an article called “Patients are Talking” which made the argument that your numbers of direct referrals and case acceptance success were a measure of whether or not you were meeting your patients needs. I have not found one dentist that could accurately give me these two benchmarks. This tells me that maybe they are not ...
Read MoreI want to encourage each of you to approach marketing with as much focus and energy as you do other parts of your business. Across the nation, dentists are slacking off when it comes to our marketing. It seems we don’t understand that our marketing is an investment in our practices. In order to grow our businesses and grow our practices more ...
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