Since the establishment of the first dental school, now a museum, in 1828, dental medicine has become a crucial component of a healthy lifestyle. In 1840, the first dental college, Baltimore College of Dental Surgery, opened in Maryland, improving dental education, and subsequently, the services offered to American patients. With the declined ...
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According to Salary.com, the median salary for dentists in the United States is $149,847 per year, with the lowest earning less than $120,000, and the top 10 percent making in excess of $210,000 annually. To most Americans, even the lowest salary would seem like a dream wage. Despite the six figure salary, people have to consider the expenses ...
Read MoreMarketing has gotten more difficult and less certain as consumers have reached a point of numbness. More and more marketing tends to dull our senses while at the same time making all marketed decisions seem less time sensitive. I want to take a moment and go over a tried and true strategy to insure a constant flow of new bodies into your practice. ...
Read MoreColgate has created a very ingenious advertising campaign to promote their dental floss, but before I explain to you the main detail of these images, I will let you appreciate them quietly. Alright, now that you had time to quietly observe the images, in the first one you will now notice that she has one finger too many in her hand, in the ...
Read More(Note: I can’t remember who sent this to me or where I might have read it. If it interests you, be sure to click the hyperlink in the last paragraph to read more. MG) In recent years, dentists have found safety in numbers. Group practices, (defined by the American Dental Association as having 5 or more dentists), are rapidly increasing, while ...
Read MoreJon Gordon’s weekly newsletter was titled: The Best Advice I’ve Ever Heard. This was a quote from Dr. James Gills, in his late fifties, who was able to complete a double triathlon six times. He said, “I’ve learned to talk to myself instead of listening to myself.” He continued, “If I listen to myself I hear all the reasons why I should ...
Read MoreWhile speaking before a group in New Orleans, I was asked several questions and fielded even more comments about “care to share” programs and how they were illegal or a waste of time. I wanted to take the time and dissect this great internal/external outreach program. Just the Facts: Generally the care to share programs we have seen and ...
Read MoreA while back I wrote an article called “Patients are Talking” which made the argument that your numbers of direct referrals and case acceptance success were a measure of whether or not you were meeting your patients needs. I have not found one dentist that could accurately give me these two benchmarks. This tells me that maybe they are not ...
Read MoreMore and more patients are choosing to finance dental treatment than ever before. Join Dr. Mike Abernathy via webinar as he shares his thoughts on this very important component of patient treatment acceptance and what it can mean to your practice bottom line. Reserve your Webinar seat now ...
Read MoreTo say the least, you should be well informed and prepared for questions/comments from your patients. For many years patients have already been reluctant to accept x-rays. That will almost certainly get worse now. Arguing with your patients will accomplish little of a positive nature. Just stick with the facts. If you at least view the ...
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