I like dealing in black and white rather than grey ideas or systems. Last week we looked at the “math of direct referrals”. I want to dig little bit deeper this week to help you understand the importance of the patient/practice interface. Last week we defined Consumerism as giving patients what they want, when they want it, and at a price ...
Read MoreUp until I was a dentist, I found myself avoiding anything to do with math. In truth, I never really balance my checkbook. I just make sure that I have a couple of thousand dollars more than I spend every month in there at all times. When it comes to a dental practice, there are many important numbers. Numbers so important that if you ignore them, ...
Read MoreI would have to say that there are many things I like about the Fourth of July, but my favorite is eating desserts. We generally have a hundred or so assorted adults and kids over for the Fourth of July celebration. While we supply all of the meat, a lot of the guests bring side dishes and desserts. If I have not said this before, my wife is an ...
Read MoreI love the water. From a very young age my parents considered swimming very important, because my mom nearly drowned as a child and was deathly afraid of the water. Rather than have me or my brothers grow up with that stigma and fear, she insisted from the age of one that we spend time in the water: So much time, that I never had any skin on my ...
Read MoreWhen most of us think of the word “outsourcing” we see automobiles being built in Mexico, or crown and bridge work done in China or the Philippines. What I am seeing in Dentistry is a small, slow transition to “outsourcing” certain jobs in the dental office. Things like someone to pay your bills, collect your overdue accounts, or factor or ...
Read MoreJust last week I spoke with three doctors about their practices. In each case I went to Google Earth and viewed their offices from street level to see how visible they were and what type of practice they projected to the community at large. In one I saw a new sign perpendicular to the road with just a street number and nothing else, with the other ...
Read More(Note: We published an article by Sharalyn Fichtyl a few months and it was very well received. So naturally we’ve asked her for another. This is an important topic and, sadly, very few dentists know what to do and what not to do when faced with this scenario. Read and learn. —— MG) Three years as a dental board investigator was an ...
Read MoreI appreciate a great self-image as much as the next guy, but often times we seem to put the cart in front of the horse. Some of the most frequent complaints I get are from dentists who are frustrated and stressed because their expectations exceed reality. In other words, things just are not working out the way they thought that they would, and ...
Read MoreI just got these emails Saturday evening. Thought the answers might help others. Not sure how you calculate hygiene salary. For a basic re-care appt. with no X-rays Delta pays $43 for our hour cleaning and $24 exam. Our usual charge for a Cleaning is $100 and exam $90 I think. If you add my exam fee to the hygiene production, then she brings ...
Read MoreWith insurance growth skyrocketing, I have gotten more and more emails and calls about how to keep and maintain our fee-for-service patients. Most large cities have insurance penetration of over 70%. In some areas we see 80% of potential clients having some form of dental insurance. To stay viable and competitive in today’s tough market place, ...
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