Is there anyone out there that can’t remember the smile brought on when, as a kid, you found a quarter under the cushion of the couch? How about finding a crisp twenty dollar bill in the front pocket of a coat or pair of jeans you haven’t worn in years (especially if you haven’t worn them because you had gained too much weight to get them ...
Read MoreThere is one overriding constant in practices that struggle: Lack of consequences. If you are new to our blog, we are beginning a series of articles concerning action steps to salvage the last quarter of 2015, while staging an exceptional start to 2016. Each step needs to become a foundational principle in leadership, systems, and protocols. Last ...
Read MoreEach and every one of us knows that more and more potential clients have some form of dental insurance that they want to use if they choose us for a dentist. Because there is a significant difference in the cost to a potential client based on whether the doctor they select is in network or not, we are seeing more and more calls from potential new ...
Read MoreThe Gambler album by Kenny Rogers in 1978 earned him a Grammy award. Knowing when to keep doing what you are doing or make the decision to change directions, improve your engagement, and actually achieve great results is key to creating a super successful dental practice. This time of year, doctors begin to glimpse the probable year-end results ...
Read MoreA long time ago I decided to make decisions about business using seven easy criteria. The take away is that I wanted an unreasonable return for my effort, and I was not going to settle for less. This in turn modified my leadership approach to transform my office and staff to create the original Super General Dental Practice. Here they are. To have ...
Read MoreDeep inside each of us there resides a list. A “to-do” list that is unique to each of us. In a way this accumulation of tasks almost feels like it defines us as a human being. What’s weird is that dentists seem to have created additional subliminal lists and unless we can check them off we feel like failures. While varied, most dentists have ...
Read MoreA MISTAKE THAT WILL COST YOU THOUSANDS OF DOLLARS This catch phrase from the late 1960’s TV series and the 1998 movie Lost in Space was heard whenever the family encountered any danger. The Robot would signal the impending or approaching danger. I want to be the first to warn each and every dentist that on October 1, 2015, you face the ...
Read MoreDental demand is the overall collection of marketing strategies that draw patients into your practice. Everyone needs to have a basic understanding of the four marketing categories that drive every practice. Patients are the fuel for success in any practice (consumer driven business). An understanding of the basics will help you select a marketing ...
Read MoreI have gotten so many calls in the last three months about bringing in associates that I’ve lost count. I thought I would point out a few of the “can’t win strategies” that I have seen. Before we start, let me assure you that I am whole heartedly for growing your practice to the point that you need another doctor, so that you can expand ...
Read MoreNot one dentist I ever met crossed that graduating stage to receive their dental diploma hoping to become average. Yet, most do end up having an average dental practice. I think everyone expects to improve. So what do you tell someone that never expected to be average and always expected to improve, that their practice, finances, and life are not ...
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