Every year I find myself reassessing and readdressing every system in my office. It’s even more important to remember that we have hundreds if not thousands of doctors that we work with yearly that also need to look at their systems afresh. We need to focus on systems this week and move forward. The world is changing at the speed of thought. We ...
Read MoreA few weeks ago, we talked about the Number One Key Practice Indicator (click here if you missed it). This week I want to piggyback onto this idea of direct referrals while looking at marketing. Everyone is looking for the best way to get new patients. Internal marketing with a dramatic increase in the volume of new patients is always the best way ...
Read MoreDr. Phil finds himself listening to some horrible situations created by what most people would conclude were just silly, stupid actions that resulted in the condition that these poor people find themselves in. His comment is usually: “How’s that working for you?” or “What were you thinking?” I end up speaking to thousands of doctors ...
Read MoreYou deserve to make a profit, and your employees deserve a secure, competitive pay scale. I often wonder if your staff thinks that you make millions a year while they, the staff, have to beg for pennies. Most staff would be surprised at how little the average dentist takes home after the overhead is paid. Every member of your staff is clueless as ...
Read MoreIt’s the Thanksgiving Holiday season and, whether you’re reading this before or after Thanksgiving Day itself, I hope you will agree with me that in spite of everything happening in our lives and in the world around us, despite all of our individual cares and concerns, we still have MUCH TO BE THANKFUL FOR! (MG) Pilgrims held their second ...
Read More“Sharalyn Fichtl may be the smartest person I know”. Dr. Mike Abernathy “In all likelihood, it’s not going to be too long before some good-old-boy dentist has to spend the last 20 to 30 years of his life behind bars because he didn’t have an OSHA policy”. Dr. Howard Farran Mary Jane worked as the office manager for Dr. ...
Read MoreMost practices fail to follow the most important numbers or “key practice indicators” (KPI’s) when monitoring their progress. In fact most doctors don’t even look at the most important indicators of practice health. If you don’t follow this one “do or die” indicator, you are certain to encounter continual frustration and stress while ...
Read MoreYou will notice the title did not say “strategies”, but just the one strategy. I would have to say that this one strategy had more to do with increasing my case acceptance and new patient acquisition than anything I ever did. With this being a series of articles to push you to a great finish for 2015, you will need to implement this strategy ...
Read MoreThis is an excerpt from a report that I wrote about a doctor’s office I visited not too long ago. It is a message that all of us need to consider. Culture is the sum total of leadership and systems reflected in the way the office is managed. An esprit-de-corps exists in every office, like it or not. Whether it is complacency, outright ...
Read MoreWhenever I set up a call with a dentist, I take the time to search the Internet for all of the reviews on the doctor and the office. The majority of offices have two things that pop up. They have some very embarrassing negative reviews or they have no reviews at all. That basically translates into being invisible, or you have a tag attached to you ...
Read More