I was speaking with a dentist that we all know, who has one of those “Institutes” for clinical and cosmetic services. It seems that while he was a wonderful clinician, and gifted speaker, he had never been able to produce or save enough to ever consider himself successful in the “business of Dentistry”. He would never be able retire, ...
Read MoreHome > Blog
Blog
The lawyers squirmed uncomfortably in their seats. They were being asked to do something that took them a billion miles outside their comfort zone. Someone was actually asking them to destroy their business. This law firm has just run head-first into 180 degree thinking. So what’s 180 degree thinking? Let’s drop all logic for ...
Read MoreAllow me to distill the benefits of a Purpose Driven Practice into four short thoughts. When I was young, I loved to play with a magnifying glass. On a sunny day you could focus the lens on a piece of tissue paper and it would magically erupt in flames. However, it would only work if you would move the magnifying glass ...
Read MoreEvery practice goes thru a cycle of growth, plateau, slow down, and sell out. The time varies from doctor to doctor. The trick is to stimulate growth while preserving core (purpose). In looking at more than a thousand practices, I’ve seen a definite trend. Every practice will hit a plateau at a certain dollar amount per month (often ...
Read MoreDoctor leadership is often either the last skill to be developed or it is completely ignored. Dentistry, by its very nature, has created systems to attract academics to its ranks. Not those who are actually skilled at business or especially adept at dealing with people or even good with their hands. We had to make the grades to enter Dental ...
Read MoreTo say the least, you should be well informed and prepared for questions/comments from your patients. For many years patients have already been reluctant to accept x-rays. That will almost certainly get worse now. Arguing with your patients will accomplish little of a positive nature. Just stick with the facts. If you at least view the ...
Read MoreLet me share some real-life customer service experiences with you. Wow! Have these salesperson experiences ever happened to you? Experience 1 This past weekend, we went to a big box store to buy an iPod. The salesman, without being asked, continually insisted he doesn’t work on commission and was so aggressive that he had our heads ...
Read MoreWe seem to get a lot of calls about paying staff. Let me take just a moment and set the stage for looking at what you should be paying. Always start with the end in mind. If you have ever read any articles from us about benchmarks, you know that you entire staff cost (including salary, taxes, continuing education, bonus, benefits, staff ...
Read MoreOver and over again you’ve heard me say that “a Dental Practice is just a small consumer driven business”. As such, nothing happens unless the patient (consumer) says yes. If you consistently see the back of people’s heads as they move on down the street to the next dentist on the block, you’re missing an important ingredient. ...
Read MoreI was speaking to a senior doctor who had just begun our “Trial Partnership” strategy. The young associate had just started a month or so back and was slowly getting better. Somewhere in the conversation he mentioned that last year at this time he was producing about $80,000 on four days per week for the month without an associate, when ...
Read More