I must have struck a cord last month, because some of you, not all of you (I know who you are) must have gone out and started telling other dentists about BEST for Dentistry. BEST truly is a successful strategy that you decided to share with your friends. Along with more doctors joining BEST, I also got a bunch of emails asking about overhead, how ...
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I know what you’re thinking, but your wrong. We moved into a new facility years ago, and in an effort to put everything in its place and have everything just right, I wanted to use all of the marketing pieces that I had used in my previous office. It was just minutes before we opened for our first day in the new office and I had one last plaque ...
Read MoreI just got off the phone talking to a doctor’s staff member in charge of supplies. The question revolved around what an efficient and effective supply system might look like. She described some of the challenges she faced and I have added a few more for clarity. Here are the problems, and while you may not have all of these, you certainly have ...
Read MoreAbout a year ago I wrote the following in this blog. Maybe you’ll remember it. “One of the things that we, as concerned dental owners need to do, is create an alliance of independent dental practices and doctors that want to save Dentistry and move in a new direction. I’m proposing a group that will be called ‘BEST for ...
Read MoreOnce again, we are quickly going through poor clinical habits that make it difficult to for your lab to deliver a quality product back to you. As a reminder, your relationship with your lab is a partnership. If either party fails to do their part, the result will be an inferior product. We made it through the first five points last week, so if you ...
Read MoreI am getting some great feedback from our Summit clients and our BEST for Dentistry members (www.bestfordentistry) about one of our alliance partners, Bayshore Dental Studio. The quality is great and the pricing even better. Just the other day, I was speaking with Jaimee Borden, their operations manager, about the wide range of good and not so ...
Read MoreThere is a duality in every successful dental practice. This sweet spot involves culture and systems. Here are the definitions: • Culture is the way of life of a group of people: the behaviors, beliefs, and values they accept, generally without thinking about them, and that are passed along by communication and imitation from one ...
Read MoreEvery year I find myself reassessing and readdressing every system in my office. It’s even more important to remember that we have hundreds if not thousands of doctors that we work with yearly that also need to look at their systems afresh. We need to focus on systems this week and move forward. The world is changing at the speed of thought. We ...
Read MoreA few weeks ago, we talked about the Number One Key Practice Indicator (click here if you missed it). This week I want to piggyback onto this idea of direct referrals while looking at marketing. Everyone is looking for the best way to get new patients. Internal marketing with a dramatic increase in the volume of new patients is always the best way ...
Read MoreDr. Phil finds himself listening to some horrible situations created by what most people would conclude were just silly, stupid actions that resulted in the condition that these poor people find themselves in. His comment is usually: “How’s that working for you?” or “What were you thinking?” I end up speaking to thousands of doctors ...
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