If you follow my books and articles, you will have heard this before. The most important number you should look at is the percentage of new patients coming from direct referrals from current patients. That number converted to a percentage says more about the status of your entire practice than any other one key practice indicator. So important ...
Read MoreHome > Blog
Blog
I really like it when you can identify major crossroads or benchmarks that form the basis for practice success. Life and business are not that complicated. There are simple, straightforward strategies that literally define a business’ success. There are causes and effects, actions and reactions, momentum and trajectory that will define the level ...
Read MoreThere you go. Another four letter word. Rather than a curse word, it stands for “Fear Of Missing Out”. Far from being just a silly catch phrase, FOMO could change your life. I used to live with two opposing personality traits. The first was making sure that I did things right, so I made sure I analyzed the challenge before making a decision. ...
Read MoreAfter all the great movies that are out now, I thought I would use a film term to illustrate a huge barrier to growth. “MacGuffin” was coined in 1939 by famed filmmaker Alfred Hitchcock. McGuffin is defined as: A plot device that motivates the characters and advances the story. This plot device is often in the form of some goal, desired ...
Read MoreThe entire evolution of a successful dental practice will revolve around the people you hire. As a leader, and owner, you should be deeply concerned about the result of your hiring and the longevity of your staff. If we look at just the numbers of staff we need, you might consider these guidelines: Up to ...
Read MoreI just got an email from a friend and client about a new hire he was about to make. He wanted my comments and thoughts about an email that he just received from a new hygienist that will be starting soon. Before you read this let me set the stage. The doctor is excited about the prospect of employing this qualified (over qualified??) hygienist. ...
Read MoreIt’s official. BEST for Dentistry (the nation’s largest group for the lowest pricing on dental goods and services to insure the survival of the independent practice of Dentistry) beats Black Friday and Cyber Monday hands down and does it 365 days a year. Don’t be the last doctor on the block to take advantage of the pricing and Alliance ...
Read MoreI just got off the phone with a doctor from Chicago: Super nice doctor, faced with a crushing case of “average practice”, leading to a crisis of financial margins. Average number of new patients, average production, average number of staff, etc. You get the idea, just a normal dental practice. If you dig a little deeper you realize that the ...
Read MoreRecall the 1999 movie, “The Matrix,” in which a man discovers his whole life has been lived in a virtual prison that simulates the real world. In the movie, he’s given a choice between two pills—a red one and a blue one. The first will awaken him from the simulation, and the second will lull him back into blissful ignorance. Since then, ...
Read MoreThis is a message to all of the doctors who feel like they are just not reaching that level of practice they always thought that they would have. Secondly, I want every senior dental student and new graduate to also take heed in what follows. If we go back to the beginning, the first day of dental school, you can remember that the future was ...
Read More