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THE POWER DAY 2018

I was visiting an office last week and wanted a unique strategy to give them some momentum and direction for their practice to grow. I had done this once before with so-so results but I just knew this office would …

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YOU MUST BE ABLE TO ANSWER THIS ONE QUESTION

You are back. Just in case you forgot or have not read last weeks post here is the challenge: Take the next 12 months and commit to spending at least $4,000 every month on a full-court marketing out-reach. This week …

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WHAT YOU NEED TO HEAR DOESN’T ANSWER THE QUESTIONS YOU NEED TO KNOW

We finished last week with these statements:

  • It has to start somewhere.
  • It has to start sometime.
  • What better place than here?
  • What better time than now?

 
This week the title is a kind of a “you can’t

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ALERT: INSURANCE ATTACK IMMINENT

It’s not surprising, but the last few weeks have revealed a new insurance attack occurring all across the US. It’s not surprising because this happened a decade ago with Medicine, and even farther back in Pharmacy and Vision. Over the …

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IT HAS TO START SOMEWHERE

In a profession where everything counts we need to limit our unforced errors. I love tennis, and I hate unforced errors. I have trained, practiced, been coached, and played engaged and then I miss a “give me” shot that I …

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IT’S ALL IN THE DETAILS

I was visiting with a doctor that wanted me to take a look at his hygiene production and the cost of employees in that department. In most offices, as it was with his, the hygienists were paid similar hourly wages. …

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CANCELLATIONS AND NO-SHOWS: THE WHY VS THE HOW

Up pops the everlasting question about cancellations and no-shows. I received this urgent email on Saturday, and I wanted to give this doctor a little more detailed answer than I could provide in a text or email.
 
Here is …

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CONTRACT AWARENESS

While this article is primarily for young dentists looking at employment contracts, the owner doctor should take note too. We work with a lot of owner doctors and first year doctors concerning that first contract of employment. I will try …

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FINANCIAL RULES TO LIVE BY

Most of us are pretty active. But where you actually go in life is determined by how you see yourself. Activity doesn’t change your identity; your identity changes your activity. It will be how you see yourself (your identity) that …

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A Funny Reminder to be Thankful!

(NOTE: I wish I could claim credit for having written this, but it wasn’t me. I actually don’t know who wrote it. But I’m sure he or she wouldn’t mind me passing it on. And rest assured that I struggle

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