For once, I was asked a question that I could answer with a strong black or white statement of: “absolutely”, “maybe”. Buying patients from a practice that is calling it quits “can be” a great strategy for injecting your practice with new blood. On the other hand, it also has many pitfalls that you must consider before implementing ...
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We should all have time to implement one-minute changes that improve our outcome. In fact, I can’t think of anything better than a one (minute) and done fix. Imagine being able to eliminate a majority of problems that turn your office into a Donor Practice while driving your precious patients away. The obvious plus here is that you retain more ...
Read MoreI subscribe to Seth Godin’s blog (http://sethgodin.com/sg/subscribe.aspx), and I found today’s topic a perfect fit with what we’ve been examining about change. Sometimes it is nice to find independent confirmation for strategies and assumptions you already hold. Seth is an American author, entrepreneur, marketer, and public speaker and an ...
Read MoreThere is a duality in every successful dental practice. This sweet spot involves culture and systems. Here are the definitions: • Culture is the way of life of a group of people: the behaviors, beliefs, and values they accept, generally without thinking about them, and that are passed along by communication and imitation from one ...
Read MoreYou deserve to make a profit, and your employees deserve a secure, competitive pay scale. I often wonder if your staff thinks that you make millions a year while they, the staff, have to beg for pennies. Most staff would be surprised at how little the average dentist takes home after the overhead is paid. Every member of your staff is clueless as ...
Read MoreThis is an excerpt from a report that I wrote about a doctor’s office I visited not too long ago. It is a message that all of us need to consider. Culture is the sum total of leadership and systems reflected in the way the office is managed. An esprit-de-corps exists in every office, like it or not. Whether it is complacency, outright ...
Read MoreThere is one overriding constant in practices that struggle: Lack of consequences. If you are new to our blog, we are beginning a series of articles concerning action steps to salvage the last quarter of 2015, while staging an exceptional start to 2016. Each step needs to become a foundational principle in leadership, systems, and protocols. Last ...
Read MoreEach and every one of us knows that more and more potential clients have some form of dental insurance that they want to use if they choose us for a dentist. Because there is a significant difference in the cost to a potential client based on whether the doctor they select is in network or not, we are seeing more and more calls from potential new ...
Read MoreThe Gambler album by Kenny Rogers in 1978 earned him a Grammy award. Knowing when to keep doing what you are doing or make the decision to change directions, improve your engagement, and actually achieve great results is key to creating a super successful dental practice. This time of year, doctors begin to glimpse the probable year-end results ...
Read MoreI like dealing in black and white rather than grey ideas or systems. Last week we looked at the “math of direct referrals”. I want to dig little bit deeper this week to help you understand the importance of the patient/practice interface. Last week we defined Consumerism as giving patients what they want, when they want it, and at a price ...
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