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FREE DAY

In 1987, Dr. Dwayne Schmidt, DDS, (1929-2013) of Cedar Rapids, IA, began the program he called Doctors with a Heart Day. That same year, after reading his book on Million Dollar practices and speaking with him after a seminar, …

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CONSUMERISM

Dentistry is just a small consumer driven business. Consumers today decide where they go and where they spend their money and you as a dentist are no different. There is a dentist on every corner, and every potential patient has …

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THE OPS TRACKER

An in-office communication system four decades ago was just a shout down the hall to get the attention of a staff member. Fast-forward to 2016 and we have seen buzzers, light systems, white boards, sticky notes, computers, and radios. It …

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DENTAL ARMAGEDDON

I write articles every week, but make sure you open this and read it. You don’t want to be the only dentist that fails to hear this message. Mike Abernathy

I was fortunate enough to be invited to speak in …

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Office Design for the New Dental Economy

Dentistry has found itself in flux and constant change. Even in office design and layout, we see newer trends driven by consumer demands, OSHA standards and state of the art equipment and services. Mitigating these changes is the over-riding increase …

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TUBS AND TRAY SET-UPS

Everyone is looking for an edge. Everyone wants to lower their overhead and their stress level. Finally, everyone is looking for little known secrets of productivity. I think you will be surprised at how easy it is to eliminate one …

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REPUTATION MANAGEMENT

I can still remember the day in the early 90”s when my office manager pulled me out of an operatory to tell me that she had received 8 calls this morning asking if Dr. Abernathy had HIV. Imagine what you …

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TEAM GENERATED MARKETING

Sometimes we can’t see the forest for the trees. Sometimes the answer is right in front of you and you really don’t see it. Your team can be the key to increased patients and better direct referrals. When money is …

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CAN YOU HEAR ME NOW?

The old Verizon’s commercial in 2002 with the actor Paul Marcarelli harped: “Can you hear me now?” The whole point was to wake up the public to the fact that for a lot of us, we can’t hear if we …

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MOVING BEYOND THE ONE MAN SHOW

Every time I speak to an audience or have a telephone call with a doctor, one resounding question pops up: “What do I need to do to survive the next 5-10 years in Dentistry?” That’s a great question, …

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