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ACT 2: TEN THINGS THAT REQUIRE ZERO TALENT

            When we come up a little bit short, we all have our pat excuses. I heard one the other day from a doctor who called me. “I agree with what you said last week but I don’t think I have

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ACT 1: THE CAT STRING THEORY

NOTE: The next few weeks will feature a series of posts intended to help you jumpstart and improve your practice while it is still early in the New Year. So stay tuned and be sure to read every week. MG

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REFERRALS: THE KEY TO SUSTAINED GROWTH

If you follow my books and articles, you will have heard this before. The most important number you should look at is the percentage of new patients coming from direct referrals from current patients. That number converted to a percentage …

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THE 3 SUCCESS ARENAS IN WHICH ALL GREAT DENTAL PRACTICES ARE BUILT

I really like it when you can identify major crossroads or benchmarks that form the basis for practice success. Life and business are not that complicated. There are simple, straightforward strategies that literally define a business’ success. There are causes …

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I hope you have FOMO

There you go. Another four letter word. Rather than a curse word, it stands for “Fear Of Missing Out”. Far from being just a silly catch phrase, FOMO could change your life. I used to …

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The Great MacGuffin

After all the great movies that are out now, I thought I would use a film term to illustrate a huge barrier to growth. “MacGuffin” was coined in 1939 by famed filmmaker Alfred Hitchcock. McGuffin is defined as: A plot …

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HIRING STRATEGY

The entire evolution of a successful dental practice will revolve around the people you hire. As a leader, and owner, you should be deeply concerned about the result of your hiring and the longevity of your staff. If we look …

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NOT SO FAST

I just got an email from a friend and client about a new hire he was about to make. He wanted my comments and thoughts about an email that he just received from a new hygienist that will be starting …

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FORGET BLACK FRIDAY AND CYBER MONDAY

It’s official. BEST for Dentistry (the nation’s largest group for the lowest pricing on dental goods and services to insure the survival of the independent practice of Dentistry) beats Black Friday and Cyber Monday hands down and does it 365 …

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BEING TOO EXPENSIVE FROM THE PATIENT’S SIDE OF THE CHAIR

I just got off the phone with a doctor from Chicago: Super nice doctor, faced with a crushing case of “average practice”, leading to a crisis of financial margins. Average number of new patients, average production, average number of staff, …

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